Better Japanese drivers thanks to Antwerp data services
Antwerp-based Sentiance has developed a platform that gives companies insight into the data – read: the behaviour – of their car drivers. Now the Japanse are falling for their so-called self-learning software.
Japanese Realize Mobile Communications, a subsidiary of the Japanese tech giant Softbank, will integrate Sentiance’s platform into their applications and distribute the Antwerp services in Japan. ‘We did not immediately intend to recruit a seller there. This is therefore a nice and attractive option’, CEO Toon Vanparys says
Sentiance builds ‘self-learning’ software for mobile devices. Based on the data from sensors the program can determine the state of mind of a car driver and thus also his driving behaviour.
The company is touching a delicate chord with insurers, car manufacturers and retailers. Once that the platform has captured data such as acceleration, emergency braking and speed violations, the insurer can coach its customer to become a better driver. If the driver actually drives safer, he can be rewarded with a free refueling service or a lower insurance premium.
Sentiance, 55 employees large, has vendors in New York, London, Shanghai and recently also opened an R&D centre in the Lithuanian Vilnius because they suffer from the lack of IT professionals in Belgium.