‘BMW will be as profitable with electric cars as diesel and petrol’
BMW’s CEO Harold Krüger is confident in the future of the electric car. “Today electric cars are not as profitable yet, but this will change. They will be as profitable as diesel and petrol cars, reaching a profit rate of 8 to 10% of turnover”, he said at the opening press day of the IAA Frankfurt motor show.
The Bavarian car manufacturer says in the future to be able to equip all of its models with all drivetrains of choice and react to market demands in the most flexible way. It will ensure employment in the assembly lines and reduce costs.
I-Vision Dynamics concept
The four door BMW i-Vision Dynamics Concept showed in world premiere in Frankfurt, will go on sale in its production version yet to be named, by 2021. It has a range of 600 km, capable of reaching 200 kph and accelerating in 4 seconds to 100 kph. It will be positioned between the i3 and the i8 hybrid sports car.
BMW is showing at Frankfurt a full electric MINI too. A full electric X3 is scheduled for 2020. “But these are some cars out of many we can produce”, said Krüger. “With our electric platform BMW can bring different electric cars to the market quickly”. BMW said earlier it will launch 25 electrified models by 2025, among which 12 fully electric.
Krüger sees no benefit in banning combustion engines totally. “As long as there is no infrastructure, the client won’t buy an electric car”, he said. “It’s to the politicians to make a move”, he added. “To get to the 2020 climate goals, diesel is indispensable. Fallback of diesel sales in Germany can be seen, due to the political discussion.”
Demand declined in the first half of this year from 66 to 61% in Germany and from 74 to 69% in Europe, but worldwide the diesel share remained somewhat equal at 35%.